Plunk

Ship your first lifecycle campaign before lunch. Start by importing contacts from CSV or Excel, map fields, and tag subscribers by plan, region, or behavior. Build segments for onboarding, upsell, or reactivation. Compose emails fast with the drag‑and‑drop editor and saved layouts, pull assets from your library, and use stock images when you’re missing a hero shot. Preview in real time, run a quick spam check, and queue delivery by each recipient’s time zone or let send‑time optimization pick the best moment.

Next, wire up automation. Create a welcome series, trial nurture, or abandoned cart rescue in minutes. Add triggers from your product, store, or backend via webhook or API—think order.completed, signup, invoice.overdue, or feature_used. Mix time delays with event rules, slot in auto‑responders, and blend promotional emails with transactional notices when needed. Set quiet hours, throttle volume, and choose fallback windows so messages never land at 3 a.m. For content sites, turn on RSS‑to‑email to ship digests automatically when you publish.

Run a tight content workflow. Keep templates versioned and reusable across brands, manage forms for lead capture, and store PDFs and images in a central library. Use A/B or multivariate tests to refine subject lines, layouts, and CTAs. Review click maps to see what draws attention, then iterate. On the go, use the mobile app to approve a test, pause a sequence, resend to non‑openers, or check deliverability. For coding teams, drop a single HTTP request into your stack to trigger flows; for marketers, schedule and launch everything without touching code.

Scale your audience and measure impact. Sync key segments to Facebook and Instagram for lookalikes, and push purchasers or high‑intent visitors into Google remarketing to close the loop. Target by behavior, location, and lifecycle stage. Track clicks and conversions in real time, compare cohorts, and promote the winner automatically. Keep data clean with contact management and list hygiene, import updates in bulk, and manage opt‑outs and preferences to stay compliant. Week to week, you’ll plan campaigns, ship automated journeys, retarget across ads, and optimize based on what people actually click and buy—nothing extra, just what moves the metric you care about.